Looking at the CD covers of my artist which i conducted a star study on, the case is mostly revolved around the artist and their life. You can see the gloomy and myterious feel to each of the CD cases. This is what the artist is trying to put across.
On my digipack due to my artist which i will pick to create a music video for will be unknown, i may decide to create a digipack with their image and various other information and lyrics on it. To a unknown person to have their image and name on the CD cases or digipacks is very important for publicity.